Product Analytics Suite
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Design Lead
Read case study →I craft digital products for early-stage startups. Currently working with 33 teams across 1,250 continents.
Last updated 2026-06-02 14:18 UTC. See my work →
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Design Lead
Read case study →Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Solo Designer
Read case study →Built a remote collaboration tool with focus on async-first workflows and team communication. Role: Design Director
Read case study →From concept to spec, we validate direction through workshops
Pixel-perfect interfaces across web. I ship design systems
Mentor design practice. I offer strategic guidance
Exceptional designer who balances creative vision with pragmatism. Worth every minute of collaboration.
— Sarah Chen, Founder, Series B Fintech
In just months, took our product from fragmented wireframes to a cohesive launch. Highly recommend.
— Jessica Park, Head of Product, Enterprise B2B Platform
Gets both the human side and the business side of products. Shipped something we remain proud of years later.
— David Okonkwo, Principal Designer, Fortune 500 Tech
I'm open for retainers. 2026 cycles are filling up.
A playbook for building design systems that teams actually use. Covers process, tooling, culture, and buy-in across enterprise scale.
I've audited 5,115+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.
Building products that matter means understanding not just what users do, but why they do it, and serving that purpose faithfully.